Food & Beverage Sales Manager

Posted Date 2 months ago(27/01/2023 06:54)
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Comprising of The First Group’s award-winning hotels and restaurants, The First Collection is an innovative lifestyle brand offering exciting hospitality services and unforgettable dining experiences.

The First Collection’s portfolio of five operational hotels are renowned for their world-class service and cutting-edge amenities designed to ease guests into their stay. The First Collection at JVC opened in September 2021 and is the first branded and managed hotel under the group. Grand Heights Hotel Apartments, offers comfortable studios and one-bedroom apartments in the heart of the city, and is owned and managed by The First Collection. Bringing to the market a range of franchised properties, the group also manages TRYP by Wyndham Dubai and Wyndham Dubai Marina, which are franchises of the Wyndham Group. While Citadines Metro Central Dubai, offers hotel apartments in a prime location and is a franchise of The Ascott Limited.


The First Collection’s restaurants offer exceptional and original dining experiences that focus on creating unique lifestyle-driven dining concepts with a strong emphasis on quality and affordability. The rapidly growing portfolio of restaurants, cafes and bars features a dynamic mix of homegrown brands and recognised International franchises, including MasterChef, the TV Experience – the world’s first restaurant based on the global TV phenomenon. With an emphasis on social dining, this exciting restaurant portfolio is helping establish the collection of upscale and upper midscale hotels among Dubai’s hottest gastronomic and lifestyle destinations.


With ambitious growth plans in the years ahead , The First Collection will be opening numerous upper scale hotels and a series of dining concepts throughout Dubai.

Job Description

  • The F&B Sales Manager is responsible for maximizing revenue and profitability from all market segments with a special emphasis on building corporate relationships.
  • Works closely with the VP F&B and Cluster Director of F&B’s in order to increase the Revenue.
  • To regularly make face-to-face sales calls to meet key accounts and contacts directly.
  • Develops strong rapport and builds business relationships with local customer base through sales and customer meetings.
  • To maintain all sales systems, such as sales records and reports and mailing lists.
  • To organize and, if & when needed, to participate in sales trips and as well as to make sure that the F&B is participating in local & international platforms as appropriate.
  • To attend all company social and promotional functions, maintaining a high profile with current and prospective clients
  • Prepares the annual budget and sets yearly/periodic targets for the team.
  • To organise and streamline the administration of the department including but not limited to taking reservations, group bookings, updating reports, guest capture ratio, 10-day forecast, promotions communication, VIP guest report etc for a smooth overall operation.
  • Coordinates with venue managers to ensure delivery of the highest standards of services to exceed customer expectations.
  • Manages VIP table bookings for TFG Senior management.

Desired Skill & Expertise

  • Outstanding communication skills, both verbal and written.
  • Strong leadership skills.
  • Exceptional organizational skills.
  • Ability to multitask and possess practical time management skills.
  • Past work with digital marketing forms like content marketing and social media marketing.
  • Proven budget management abilities.
  • Strong people skills.
  • Strong leadership skills.


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